The SF Dev

Web Application Development

Beyond the Salesforce ecosystem, we are a modern web engineering team. We design and ship full-stack applications with Next.js, React, TypeScript, and PostgreSQL: customer portals, document review and batch processing platforms, internal operations tools, and high-performance marketing sites. Our sweet spot is the intersection with Salesforce — web applications that read and write CRM data through secure, rate-limit-aware APIs, giving customers and staff product-quality experiences without forcing everyone into Salesforce licenses. Server-rendered for speed and SEO, typed end to end, and deployed with CI/CD from the first commit.

Sound familiar?

Common business challenges

The situations that bring teams to this practice.

  • Customers need self-service access to data that lives in Salesforce — without the cost of licensing every one of them

  • Internal teams run critical operations on spreadsheets because no tool fits the workflow

  • Your marketing site is a template nobody can safely modify, and it shows in Core Web Vitals and rankings

  • Document-heavy processes (review, approval, batch handling) need a purpose-built interface

  • Existing web properties (including WordPress) need to exchange data with your CRM reliably

What's included

Technical capabilities

  • Next.js & React applications

    App Router, Server Components, and static generation for fast, SEO-strong products — the architecture this site itself is built on.

  • Salesforce-connected portals

    Customer and partner experiences backed by live Salesforce data through secure, cached, rate-limit-aware API layers.

  • Document & batch processing platforms

    Purpose-built interfaces for document review, approval pipelines, and high-volume batch operations with full audit trails.

  • TypeScript end to end

    Strictly typed from database schema to UI — entire bug classes caught at compile time instead of in production.

  • Design systems & accessibility

    Component libraries built on Tailwind and Radix, WCAG-conscious from the start — consistent products, not one-off screens.

  • Performance engineering

    Core Web Vitals budgets, bundle discipline, caching strategy, and Lighthouse scores that hold after launch.

Engagement

Our implementation approach

  1. 01

    Product discovery

    User flows, data model, integration points, and an MVP cutline defined before design or code.

  2. 02

    Design & prototype

    Clickable prototypes validate the experience with real users before engineering investment.

  3. 03

    Iterative build

    Weekly releases to a preview environment with CI/CD — you watch the product form, not status reports.

  4. 04

    Launch & iterate

    Production launch with monitoring, analytics instrumentation, and a prioritized post-launch roadmap.

What you receive

Typical deliverables

  • Production application with source in your repository
  • CI/CD pipeline with preview environments per change
  • Salesforce integration layer with documented API contracts
  • Design system / component library documentation
  • Performance budget report and analytics instrumentation
  • Deployment and operations documentation

Why it matters

Benefits

  • Customers self-serve against CRM data without per-seat license economics
  • Web experiences that load in under a second and rank accordingly
  • One engineering partner across the CRM and the products around it — no vendor finger-pointing
  • A codebase structured for the features you haven't thought of yet

FAQ

Web Development — common questions

Answers specific to this practice area.

Related technologies

  • Next.js
  • React
  • TypeScript
  • Node.js
  • PostgreSQL
  • REST APIs
  • OAuth 2.0
  • AWS
  • WordPress

Let's build something your team is proud to use

Tell us where your platform hurts. You'll get a straight assessment and a concrete plan — free, and yours to keep either way.